© 2019 by Paige Brown. All rights are reserved.

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University Centre Stamford (UCS) were looking for a branding and advertising solution to promote their new Higher Education brand across all disciplines. The solution was to produce a campaign that would allow students to think about their future and “look further” into their career path by using future dates within the advertisement. The brand identity solution was inspired by the abbreviation of University Centre Stamford, using each curve of each letter “UCS”. The brand’s identity logo can be used with or without the typography feature and can also be used as a feature throughout the design.